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Our Mission

Much More Than a Regular Cocktail Bar

Founded by lifelong Fishers residents Shwa Hall and Max Gavin, Memento Zero Proof is Indiana's first alcohol free coffee and cocktail bar! We aim to build community by providing drinks that bring people together and an atmosphere that is a hub for local entertainment. Our approach to delivering only the finest service to our customers starts and ends with our constant desire to exceed expectations. In addition to zero proof cocktails we will serve locally roasted coffee and delicious food. Come join us to see what we’re all about! 

About: About
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About: FAQ

Who is Memento?

Memento Zero Proof is co-owned and founded by Shwa Hall and Max Gavin. Shwa and Max were raised in Fishers Indiana where they met at Fishers Junior High. The two have been best friends ever since.

What does "Memento" mean?

Memento mori (Latin for 'remember that you [have to] die') is an artistic or symbolic trope acting as a reminder of the inevitability of death. The concept has its roots in the philosophers of classical antiquity and Christianity, and appeared in funerary art and architecture from the medieval period onwards.

For us at Memento it serves as our driving force. It is the creep of death, or rather the finiteness of life that pushes us every day to achieve our goals and leave this life without regret.

For our community we hope to instill this value of "carpe diem" or Seizing the day. Whether that is by providing a comfortable and inviting home to get work done or meet with friends and loved ones (Memento Brick & Mortar). Or simply through offering motivation and energy (Memento Apparel, Coffee, Mocktails)

Where is Memento?

Memento Zero Proof will be located in the heart of Fishers in the Nickel Plate District.

When will Memento open?

We currently expect to be open spring 2023!

How can I support Memento?

Please email us if you are interested in supporting us with your time or monetarily. We appreciate any help in our mission of creating a pressure free environment for the city of Fishers.

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